PRODUCT MANAGER -… A ROMA

Product Manager - Entertainment Our client is a leading company in the Entertainment. Reporting to the Group Marketing Manager the PM will: Work on the next product strategy and tactical launch plan to achieve the main KPI's; Develop and manage marketing plans for the product; Manage 3rd Party Publisher Relations and maximize Co-marketing Funded Partnerships; Product marketing responsibility for creative brief, marketing plans, ATL and BTL marketing activities; Develop Social Media & Digital Marketing strategies and plan according to the business priorities and targeted consumers Manage the relationship with Global and Regional Liason ensuring that every plan fits within the global strategy; Ongoing monitor and analyze Consumer Insights in order to make data driven decisions and develop new actions; Manage the relationship with external marketing agencies, suppliers; Showcase products and strategies through public presentation; Develop a retailer strategy with the Trade Marketing and sales department; Budget management The candidate must have an MSc in Marketing or similar. He/she must be a professional with 5+ years of experience in similar role in a Corporation; Previous experience in the Entertainment will be considered a nice to have. Inserzionista: Page Personnel