Creative campaign manager
Elenco delle migliori vendite creative campaign manager
Italia (Tutte le città)
Develop, execute, analyze and optimize digital marketing campaigns with Amazon Advertising (affiliate, display, search), A/B testing and experimenting various solutions Oversee activities of junior Marketing Specialists and the campaign performance of top client accounts, focusing on keyword selection, weekly and monthly budget performance, KPIs such as ACOS/ROI, CTR and Conversion Provide recommendations to top clients on keyword opportunities, campaign structuring, targeting, and other aspects of paid search in accordance with client goals. Have mindset to scale, optimize and improve operational efficiency within the team, leading the thinking from business side on the internal adtech project Communication to team and management on project development, timelines, and results. Potentially manage a team of 1-2 people (depending on people management experience of the candidate) Analyze campaign and overall client performance by looking at multiple data sources such as web analytics platforms, external data sources, market research and proprietary tools Pure start-up player Digital/E-CommerceRole with high visibilityBachelor's degree or equivalent experience2+ years of hands-on experience in SEM/PPC marketinGGoogle Adwords Certification Ability to build and deliver integrated marketing campaignsAbility to interpret data and make business recommendationsAbility to work in a fast-paced, entrepreneurial environment and manage multiple, competing priorities simultaneouslyPassion for online advertising and a track record of delivering outstanding resultsExcellent presentation, organization and project management skillsMeticulous attention to detailProficient with Excel and PowerPoint / Google Slides (Google Data Studio, Tableau or Power BI experience is preferred) Our client is a leading digital companyCompetitive Salary Package
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Italia (Tutte le città)
We are looking for an experienced sales leader to manage the growth in Italy. As Italy Sales Manager, you will act as an entrepreneur to acquire many new clients and lead a team to achieve your objectives. Your main responsibilities will be: Identify target accounts and proactively acquire new clients in the Italy (from hunting plan setting & execution to deals closing & new clients on boarding). Exceed sales and revenue targets by effectively managing quarterly sales goals. Accountable for client retention and new profitable revenue growth. Recruit, manage, and develop a highly driven team of sales, customer sucess managers and Marketing Manager. Lead by example: as an individual contributor, by hitting your own sales quota; as a manager by helping your team progress and reach their targets. Develop and maintain a personal network with clients and partners, predominantly at senior executive level. As a member of the sales management team, participate in the implementation of the global strategic sales objectives and contribute in identifying and implementing continual process and practice improvements. Ensure accurate sales reporting, metric analysis, sales recognition, and other ad-hoc sales operations support activitiesSales Manager Italy - Multinazionale settore HRMultinazionale settore HR - Talent5+ years experience in new business acquisition sales, including 2+ years of management roles HR industry experience & personal network in HR Previous experience of selling B2B SaaS solutions is a plus Strong operational leader with demonstrated success in driving growth, getting tangible results, and improving sales KPI Positive and creative, with strong willingness to win despite all challenges, thrives in a fast paced entrepreneurial and competitive environment Familiar with CRM systems (Salesforce.com ideally) Outstanding communication, negotiation, persuasion, and interpersonal skills with a natural ability to build relationships Data-driven, results-oriented, and accurate Italian native speaker, Fluent EnglishOur Partner is an international company who helps HR professionals provide a unique candidate and employee experience while liberating them from low added-value tasks. Their Talent Experience Platform, delivering a chatbot, interview scheduler, AI-driven video interviewing, language assessments and career management solution, allows their customers to optimize and digitalize their hiring, internal mobility and employee career development.Ottima opportunità di carriera.Salario da 50.000 /anno a 70.000 /anno
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Italia (Tutte le città)
Role purpose: The National Account Manager (NAM) will manage the local customer relationship for a portfolio of Enterprise accounts across the group operating companies, affiliates and partners and drive profitable revenue contribution and increased market share from integrated product, IT service and solution offerings.Leads account planning and strategy development for a defined portfolio of Enterprise accounts supporting and aligned to the global account plan (as defined by the Global Account Manager, Regional Account Manager and customer)Drive accelerated revenue growth by identifying potential markets for new and existing products and servicesIdentify and pursue sales opportunities and leads which may come from meetings, clients, other sales force, vendors and others. Maximises internal network to get results for customers and to ensure effective problem resolution and problem management Introduces new innovations and concepts to key decision makers within the customer through relationship and stakeholder management of CEO's and Sales Directors within all key clients. Understands up front through engagement at the right business level the customer's strategic and operational issues. Oversees new products, services and mobile solutions of account. Works in partnership with Customer fulfilment and pre and post sales areas to ensure seamless introduction of new product services and solutions to accounts Key performance indicators: New business contract value Yearly revenue Customer retention National Account Manager - Vendor multinazionale leader nel mercato IT Vendro multinazionale leader nel settore ICTCore competencies, knowledge and experience:Maintain expertise of internal procedures and systems (e.g. SFDC) for resigns and acquisitions and managing the progress of quotes through commercial processes to contract production To have the ability to manage own time to ensure market and product knowledge is up to date Ensure sales and churn targets are achieved every month. Experience in solution sales and relationship management (track record of global accounts/enterprise solution selling) within multi-national companies. Knowledge of ICT development and operations, and a technical sales background preferableExperience of identifying customer requirements and developing creative and innovative customer-centric solutions with an international context. Demonstrated understanding of important financial concepts, the IT&T environments, purchasing practices and industry specific aspects of corporate customers An understanding of corporate governance in complex organisations. Demonstrated success in networking at senior levels amongst industry leaders with strong relationship management skillsAccount management with full P&L responsibility for around 20 accounts with combined worth of 5M International IT vendor company - one of the Top 10 companies in the world.Ottima opportunità di carriera.Salario da 50.000 /anno a 68.000 /anno
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Italia (Tutte le città)
The position gives you a unique chance to be part of a small and international team. You will learn on the job about the skills and tools of operational marketing and how touse them. You will be supporting the Senior Brand Manager of the company and together you will work closely on various projects concerning the implementation of 2019 Marketing Plan. Analysis of market trends and business performance,presentations, ATL productions and adaptations with creative agency,events and sampling activities,promotions execution will be part of your role. You will be able to work independently and take over responsibility directly on smaller projects.Intern for our Marketing Operations Team6monthsThe ideal candidate has finished his/her studies or has already graduated in business administration or comparable degree with a focus on marketing and has internship experience in marketing, ideally in international companies. Skills in PowerPoint and Excel are a must, as well as English language. Knowledge of Nielsen database is a plus. The person we are looking for is highly motivated, willing to learn and explore new things,equipped with good analytical skills, outgoing, solution-oriented, communicative, flexible, proactive and responsible.This position is an excellent opportunity for somebody who has learned the basics of marketing at University, has already collected a practical experience in marketing or brand management and would like to bring theory to life.Ottima opportunità di carriera.Salario da 700 /anno a 700 /anno
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Milano (Lombardia)
Questo non è un annuncio. E' una sfida “Per agenzia di comunicazione giovane e dinamica, si ricercano figure da inserire in un contesto altamente stimolante.†L’hai già sentita questa, eh? Anche noi di Junglis. E sinceramente, ne abbiamo le scatole piene di una comunicazione così. Però, se siamo qui, vuol dire che stiamo cercando qualcuno. Ed è proprio così. Vogliamo entrare in contatto con figure creative di ogni tipo. Attori e musicisti, 3D artist e copywriter. VR specialist e social media manager. Campioni dell’affiliate marketing e maghi del funnel. Dove c’è un professionista c’è creatività. È dove c’è creatività, c’è Junglis. Junglis è una piattaforma di esperti che si dedicano a progetti di comunicazione integrata. A ognuno dei nostri collaboratori chiediamo di fare esclusivamente ciò che rientra nelle sue competenze. Chiediamo di essere liberi. Perché quando un creativo è messo nella posizione di poter fare quello che sa fare meglio, le possibilità sono infinite. Se vuoi far parte del nostro progetto, manda il tuo curriculum. Ti aspettiamo nella giungla creativa di Junglis.
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Italia (Tutte le città)
The successful candidate will be responsible for all aspects of the oversight and performance of assigned portfolio of physical real estate assets. Work to maximize the value, implement the strategies to meet investment objectives, including the oversight and coordination of third parties, negotiating leases, budgeting, external and internal valuations, overseeing capital projects/renovations, inspecting properties and property reporting. In particular, on assigned assets: Optimize property performance and investment returns through the analysis of property efficiencies and identifying value-add opportunities for improved performance also through site visits and reports review Understand cash flow and develop investment projections Review monthly financials from third parts and monitor investment performance Assess impact of prospective tenant leases and capital improvement projects on building valuation Organize and support analysis, draw objective conclusions, present verbal and written recommendations Monitor, assist and support the partners in:understanding desideratapreparing presentation/letting proposal for potential tenantsrunning what if scenarios (supervising the analyst)negotiations (lease contracts/contracts/consultants)liaison with architects or project managers or property managersliaison with lawyers in order to prepare the lease contractsliaison with marketing consultants to market properties efficiently (brochures, advertisement campaign, events, etc) Develop and distribute periodic asset management reports for Senior Management / Clients / Investors as well as modelling financial analysis for each asset from acquisition through disposition Research, evaluate and confirm market, comparable and property data When necessary, provide pre-acquisition input and assistance in due diligence process, including review of financial and operational assumptions When necessary, create approval packages/presentations Review and analyse legal documents and third-party reports as part of the due diligence and closing processReal Estate Senior Manager Italian Real Estate Asset Management firm and Special Servicer Strong academic record with emphasis in Real Estate, Architecture or EngineeringMaster Degree - Real Estate or MBA - strongly preferredMinimum of 5 years of experience in real estate asset management, finance, with minimum 5 years of direct and advanced commercial real estate industry experience such as redevelopment and repositioning projectsAnalytical skills and solution provider approachLeadership skills including the ability to lead external teams on repositioning and redevelopment dealsKnowledge: Italian law for leasing contracts, knowledge of technical aspects (due diligence, check lists, draft of technical annexes, project management) of real estate business in order to monitor the entire value chainLanguage: Italian and EnglishAvailability to travel all over Italy (more than 2 days a week) The position will be based in Milan or Rome and will be reporting to the Managing Director and/or the Investor's senior manager. The client is an Italian Real Estate Asset Management firm and Special Servicer specialized in Corporate and Debt Restructuring, Real Estate Development, Real Estate Asset Management.Ottima opportunità di carriera.
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Italia (Tutte le città)
assumere la guida di tutte le attività di Engagement del Cliente, a partire dall'Orchestrazione Omnicanale e dalla gestione diretta degli Earned Media (Newsletter, DEM, SMS, Push, etc
) fino ad arrivare alla definizione di una solida strategia di creazione, pianificazione e pubblicazione dei Contenuti multi-mediali ad alto valore aggiunto; coordinare i dipartimenti di Campaign Management e Content Management, per un totale di circa 30 FTE tra risorse interne (15%) ed outsourcers (85%), oltre che gestire un budget dedicato; rivedere in dettaglio ed ottimizzare tutti i processi interni a partire dalla definizione del bisogno fino alla messa a terra finale, con il primario obiettivo di aumentare l'engagement del Cliente finale e la soddisfazione dei requisiti del Cliente interno (es. Digital, Commerciale, Marketing, Servizi); gestire attività di DB activation, Campaign Management e Marketing Automation, garantendo un approccio sempre molto pragmatico oltre che strategico; instillare la cultura digitale e dell'Omni-Channel (o meglio ancora No-channel) a tutti i livelli aziendali ed in tutti i dipartimenti aziendali; supportare la rete vendita agendo da singolo punto di raccordo aziendale per le attività di Engagement del Cliente, condividendo reporting, analisi, insights e qualsivoglia best practice finalizzata a migliorare la performance; monitorare KPIs di performance e creare una cultura aziendale di miglioramento continuo; seguire progetti italiani ed internazionali in ambito CRM / Content / Engagement; garantire, con il supporto del dipartimento legale, il rispetto dei requisiti legali in merito al trattamento dei dati personali e del GDPR. Multinazionale globale in ambito retailPosizione cruciale e centrale rispetto alle strategie dell'azienda10+ anni di esperienza in ruolo similare; Altamente preferibile esperienza pregressa nell'industry Entertainment (meglio se online nativa) e/o Retail; Apprezzata esperienza pregressa in ruoli di Digital Marketing / Experience / Comunicazione o Consulenza; Preferibile laurea in discipline scientifiche / economiche / marketing / comunicazione; Ottima conoscenza della lingua inglese; Forte Passione per il Cliente; Mentalità analitica e passione per i numeri; Capacità di coniugare un'eccellente esecuzione / forte attenzione ai dettagli a pensiero strategico e visione di medio / lungo periodo; Spirito imprenditoriale, problem-solver per natura; Persona disponibile, curiosa, proattiva e con forte motivazione all'auto-miglioramento. Il nostro cliente è un'azienda Multinazionale all'interno del mercato retail.Questa posizione rappresenta un'opportunità unica di unirsi ad un'azienda in fase di completa trasformazione: aziendale, culturale, digitale.
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Savigliano (Piemonte)
Etinet srl, società specializzata nella creazione di siti, portali web e fornitura di servizi di web marketing, ricerca un/a social media manager da integrare nel proprio organico con inserimento full time. La risorsa si occuperà di: - Creare una content strategy efficace e in linea con i bisogni di ciascun cliente - Redigere il piano editoriale per i clienti (fino a 12 clienti di medie/grandi dimensioni) - Collaborare con grafici e campaign specialist - Gestire la pubblicazione dei contenuti sui social media - Gestire la community (messaggi, commenti) - Creare report periodici sull’attività - Creare contenuti per blog Si richiede: - Esperienza di almeno 2-3 anni in analoga mansione - Laurea triennale/magistrale - Comprovata capacità di scrittura creativa - Esperienza nell’uso professionale dei principali social media (Facebook, Instagram, Linkedin) - Capacità gestionali, autonomia e precisione - Capacità di lavorare in team - Capacità di relazionarsi direttamente con i clienti - Capacità di gestire tempi di lavorazione e deadline - Capacità di comprendere e implementare i feedback del cliente - Passione per il digitale e formazione specifica Inserimento: Disponibilità da luglio 2020. Tipologia di contratto: inserimento da definire in base al profilo del candidato/a. Si valutano anche collaborazioni con liberi professionisti dotati di P.Iva. Sede di lavoro: Savigliano (CN)
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Italia (Tutte le città)
Do active market and industry research to keep up with the industry's developmentWork together with the developers to create a software product that is successful on your marketTranslate the software into French languageEnsure the software complies with local legislation and business practicesProvide support, and training to customers and partners in Portuguese speaking countriesConduct quality assurance (testing)Write specifications for necessary modificationsBe the main point of contact for all product-related issuesDo App store optimisation for our own products on the App storesMaintain downloadable program versions online Global ERP and CRM software development companyMilan BasedRequirements:Native level French language skills4+ years working experience in ITFunctional or Development Experience with ERP or CRM systems is preferredUniversity diploma in IT or EconomicsGood computer skillsAvailability to travel internationallyExcellent English language skills Skills:Excellent interpersonal skillsExcellent communication and presentation skillsFlexibility to adjust to new environment and processesSelf starter and self-motivatedHighly creative and imaginative, with an eye for detail Our client is a global ERP and CRM software development company and one of the top-ten companies that help enterprises worldwide run their businesses with our multi-language software. Opportunity to travel internationallyPotential for rapid professional developmentWork as part of a diverse international teamInvolvement in decision makingCompetitive salary Salario da 40.000 /anno a 60.000 /anno
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Italia (Tutte le città)
Responsabilità:Gestione operativa profili Social ufficiali (Facebook, Twitter, Linkedin e Youtube)Pianificazione, programmazione e caricamento del piano editorialeSupporto ad attività di Social PRCommunity ManagementAttività di analisi e monitoraggioPreparazione report su andamento campagne organiche e advPresidio live ad eventiSocietà di ConsulenzaSocial Media ManagerRequisiti1/2 anni di esperienza nel ruolo presso agenzie creative o aziendeOttima conoscenza dei Social MediaCapacità di scritturaCapacità di lavorare in team ed in autonomiaEsperienza nella gestione di campagne advBuon livello di inglesePer società di Consulenza in ambito digital ricerchiamo un Social Media ManagerLa figura individuata sarà inserita con contratto a tempo determinato (orientato al prolungamento) L'effettiva RAL sarà commisurata all'esperienza del candidato/aSalario da 25.000 /anno a 30.000 /anno
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Italia (Tutte le città)
Consumer & category insightsDefines and sizes the target of the brand, taking into account the consumption and social trendsTransforms the deep consumer & shopper understanding into insights and opportunities at brand / range levelDefines the direct and indirect competition and the key sources of growth for the brandTransforms the deep category understanding into insights and opportunities at brand / range levelFeeds the sales department with relevant category insights at a brand / range level Category and Brand strategyDefines an exhaustive diagnosis at a category, brand and range levels: drivers and barriers, key marketing activities that worked and didn't workDefines the brand positioningLeverages the brand vision and the brand purpose in all brand activitiesBuilds and sizes the yearly marketing plan in line with brand strategyRecommends relevant KPIs Product innovation & renovationBuilds differentiated innovation /renovation concepts in response to insightsAssesses the ideas / concepts vs business opportunities, brand strategy, R&D constraints, trade, supply constraints, expected profitabilityRecommends and implements actions on product (formula) and packaging to reach the best mixPuts in place research to test innovation/renovation ideas with CMI department Pricing strategyRecommends a price and format strategy considering the brand positioning, other products of the brand, competitive set, elasticity, potential cost of goods evolution and global profitabilityRecommends adjustments if necessary on the global price and format strategCo-defines trade promotion strategy with Sales department: promotional mechanics, relevant format, visibility strategy, seasonality Brand ExperienceWrites a clear integrated communication brief based on the brand ideaAligns internal partners & agencies on the brief, timing, roles & responsibilitiesDefines the overall touch points orchestration for the campaign: roles of the claim / play / talk and prioritization of the touch point planRecommends the right budget for each touch point including the media planDefines the right KPIs for each touch point and for the overall campaignFinancial managementRecommends the brand / range budget aligned with yearly marketing planManages and controls the brand /range budget aligned with defined priorities Communication and Digital leader Transversal responsibilities:Lead and coordinate Communication and Digital strategies with MD and another BMLead and coordinate Communication Digital transversal processes with communication agenciesImplementation and assessment of digital performance toolsInspire the team with updated external digital knowledgeCollaborate with MD, GM and HR in the Company´s digital transformation process FMCG Multinational CompanyInteresting & Challenging OpportunityUniversity Degree and ideally Master in Business, MKT or DigitalMinimum of a 5 years' experience in MKT brand management in multinational environments dealing with Headquarters, media/communication, and digital oriented agencies. FMCG ideallySolid in Digital environments to challenge agencies and inspire local teams: Strategy, content, Social Media, data management, media planning (on line video, programmatic, youtube, facebook, etc.). influencersExperience and knowledge on agile methodologiesExperience in product developmentBusiness holistic approach: MKT, trade, financeStrong analytics strengths: market trends, consumer understanding, media and digital performance, etcStrong communication and persuasive skillsHigh level of English and ItalianUser level computer skills. Databases (SAP; Nielsen; internal computer programs).Solid Social Media and digital tools knowledgeIT skills: daily user of IT tools (SAP, windows, internet) FMCG multinational company guided by a sense of purpose and responsibility and respect for the world. Fast-growing FMCG Company High internal exposure
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Italia (Tutte le città)
Il BIDDABLE MEDIA SPECIALIST sarà responsabile dello sviluppo e della gestione delle campagne di adv sui principali media online. Il suo obiettivo consisterà nel continuare ad aumentare l'acquisizione di traffico qualificato sui siti della società in ottica di performance. In particolare avrà le seguenti responsabilità:gestione e ottimizzazione della performance delle campagne gestite direttamente a dai Campaign Manager junior;definizione strategica della campagne, del tracciamento delle performance e delle relativi analisi;raggiungimento dei taget in termini di KPI e ROI;coordinamento delle figure più junior.Online BookingDIGITAL ADVERTISINGIl candidato ideale è in possesso dei seguenti requisiti:Ottima conoscenza della lingua inglese;Laurea in discipline economiche e/o comunicazione e/o marketing;Esperienza di almeno due anni presso agenzie, centri media o e-commerce in ruoli focalizzati sulla gestione di campagne sui media digitali con obbiettivi di performance;Ottima conoscenza di Google Ads;Ottima conoscenza di Google Analytics;Buona conoscenza di SA 360, Facebook Ads, Criteo;Solida capacità di comprendere modelli di attribuzione;Ottima conoscenza di Excel.Società leader a livello internazionale nei servizi di prenotazione online.Il candidato sarà inserito tramite contratto a tempo indeterminato. La retribuzione sarà commisurata all'esperienza e alle competenze del candidato selezionato.
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Italia (Tutte le città)
Financial and technical modeling of Renewables and if applicable, other projects for the Holdings This involves the commercial forecasts and analysis on cash flows, revenue streams and costs across its existing portfolio and new business, in order to make management decisions, together with a variety of ad hoc projects. Responsible for delivering financial planning as well as financial analysis on variance to plan; develop robust business cases to aid decision making. Provide support to Country Manager Analysis of individual projects, to assist company's analysis of business opportunities, and to help decision making as to which opportunities provide an attractive risk adjusted return for the Company Presentations to potential clients, highlighting attractiveness of our solutions Back-up commercial analysis required for permitting, approval, emission allowances, etc. Provide information and recommendations to the Country Manager Liaise with external consultants, where applicable Evaluating the securities of companies in one industry Compare the companies' financial reports with those of previous years and try to predict what will happen to the companies' earnings in the future. Test and suggest new reports in response to current business issues. Establish and maintain systems to analyze and report key performance metrics to aid management in the identification of improvement opportunities and internal best practices. Perform qualitative and quantitative analysis in connection with acquisitions and/or development within the power industry. Perform financial modeling, investment memos, presentations to clients, site visits, etc. Support Business Development team as well as Senior team. Financial Analyst with experience in the Energy sectorGreat career opportunityBachelor Degree in Finance + 3 years of experience within power, gas or oil markets. Must be able to manage multiple projects simultaneously. Must be able to understand key concepts of the power generation industry and in particular of quad-gen technology. Quick learner and a logical structured thinker. Advanced Excel and Power Point spreadsheet skills. Experience including Macros, Pivot Table, etc. Strong quantitative and analytical skills and attention to detail. Ability to work under time constraints and meet aggressive deadlines. Demonstrated ability to work effectively under little supervision. Excellent written and oral communication skills, as this position will have routine interaction with top company management. Ability to solve problems and develop creative recommendations in an environment with limited standardization. Effective communication skills including the ability to listen to the needs of others, research and comprehend complex matters, articulate issues in a clear and concise manner, and present findings as well as recommendations in oral and written presentations. Our client develops, acquires and operates electric power and district heating businesses around the globe with a particular focus upon high-growth, under-served markets and innovative niches within developed markets.Great career opportunity.
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Roma (Lazio)
Con l'obiettivo di rafforzare il nostro team Advertising, stiamo selezionando un Digital Marketing Specialist Senior che si occuperà dello sviluppo ed ottimizzazione di campagne SEM (Google Ads, Bing Ads) e SMM (Facebook Ads, Linkedin Ads) dal punto di vista strategico e operativo. REQUISITI BASILARI: Formazione nel campo della comunicazione digitale / web marketing (Laurea, Master, Corso Professionale) Conoscenza approfondita di Google Ads e Facebook Ads Esperienza pregressa in un ruolo simile per almeno 3 anni Abilità creative e redazionali Predisposizione al lavoro in team, abilità nel gestire progetti multipli, proattività e orientamento al risultato Entusiasmo e passione verso il mondo digital, familiarità con le dinamiche dell'online advertising SARÀ CONSIDERATO UN PLUS: Certificazioni Google Adwords, Analytics o Blueprint Familiarità con i principali software di grafica e capacità di realizzazione di elementi grafici per le attività di web marketing Familiarità con i software di reportistica o di automation (Google Analytics, Facebook Insight, Datastudio, Hotjar, Zapier, Tag Manager, ecc.) COSA NON CERCHIAMO: La risorsa non sarà un community manager ma si occuperà principalmente della creazione e gestione di campagne di advertising sponsorizzate a conversione COSA OFFRIAMO: Contratto a tempo indeterminato con obiettivo di inserimento stabile in azienda Ambiente lavorativo formativo e stimolante a stretto contatto con tutti i reparti digital (ADV, SEO, DEM, Mobile Marketing, sviluppo, ecc.) Ampie possibilità di crescita professionale Inviare il proprio CV per email a [email protected] indicando nell'oggetto RIF. Digital Marketing Specialist
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Carpi (Emilia Romagna)
La Risorsa Umana studio di ricerca del personale, divisione PERMANENT, cerca per azienda cliente una figura specializzata in SEO/SEM. Il candidato prescelto deve avere una buona conoscenza dei canali SEO e SEM ed una consolidata esperienza nella gestione di campagne Adwords. Verrà richiesto di identificare strategie, tecniche e tattiche per aumentare il numero di visitatori e di conversioni sui siti web dei clienti e ottenere il miglior posizionamento sui motori di ricerca. Principali responsabilità: •Realizzazione di analisi / audit SEO tecniche di siti web, volte all’identificazione di criticità e opportunità dal punto di vista SEO e all’individuazione di raccomandazioni e priorità •Pianificazione, gestione ed esecuzione di campagne SEO. Individuazione di parole chiave strategiche, analisi di concorrenti, del target di riferimento e del mercato, ottimizzazione SEO on-page, campagne di link building •Pianificazione, gestione in autonomia, monitoraggio e reportistica di campagne AdWords di ricerca, display e remarketing in diversi settori •Monitoraggio dei risultati e delle campagne SEO e SEM e redazione di report •Interfacciarsi con gli altri membri del team per la realizzazione di attività tecniche o creative •Gestione social network Competenze desiderate: •Esperienza in ambito SEO e SEM di minimo 2 anni, preferibilmente all’interno di una Web Agency •Certificazione di Google AdWords (search, display, remarketing minimo) •Ottima conoscenza delle best practice sia in ambito SEO che in ambito AdWordse delle tecniche di ottimizzazione e posizionamento •Conoscenza dei principali software e tools di settore o comunque forte predisposizione all’apprendimento rapido in autonomia: Screaming Frog, SEOZoom, SEMRush, MOZ, RankTracker, Ahrefs, ecc. •Ottima conoscenza di Google Analytics o Tag Manager e Search Console •Ottima conoscenza delle tecniche di SEO Copywriting •Buona conoscenza operativa WordPress •Conoscenza di HTML e CSS
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